Start reimagining your 2026 and personal brand with Pinterest: Move into 2026 with intention
Use Pinterest to visualise your goals, organise your ideas and evolve your personal brand, with creativity and intention.
While I love keeping social media to a minimum, Pinterest is the one social media platform I can’t get enough of. What started with my love of interior design has evolved into so much more. Because more than anything, I see Pinterest as a tool. One that is both so enjoyable to explore and can visually inspire and organise your ideas.
1.Build your Second Brain
Reading Tiago Forte’s book, Building a Second Brain, completely changed the way I organise. In discussing his knowledge management system, he highlights that your ‘second brain’ captures ideas for your future self to benefit from. Especially important because the time we are exposed to an idea isn’t always when we most need it. For me, Pinterest has become the visual element of my ‘second brain’. A place to organise my ideas, goals and visions.
2. Create your 2026 by breaking down your vision board
Neurolinguistics programming (NLP) argues that the brain can’t distinguish between vividly imagined and real experience. So, detailed visualisation for desired outcomes becomes a form of mental rehearsal - it’s an idea practised by elite athletes, salespeople and other high-performers.
A vision board is a visual way to tell your brain what to focus on. I personally create a digital vision board outside of Pinterest. Then I use Pinterest to create a series of boards and sub-boards, breaking down that vision into key areas - with everything from personal branding and hobbies, to mindset and more.
Vision boarding is not just some whoo-whoo idea - it’s designed to engage your brain’s Reticular Activating System (RAS). Your brain is constantly processing and filtering the millions of pieces of information it receives every second. Your RAS helps tell your brain what to focus on. It filters the noise for you, so you can keep your mind on your goals. It’s the reason why when you decide you want that particular make and model of a car, you start seeing it everywhere. In reality, the number of people driving the car didn’t change; your brain did.
3. Reimagine each changing season
Many confuse vision boards with mood boards. Vision boards are specific and likely aligned to your goals, while mood boards create a feeling or atmosphere. Think the mood boards that inspired your architect or designer. I prefer to use Pinterest for a mix of both.
One of my favourite ideas for making the most of Pinterest has been creating seasonal mood boards. Now, usually on the eve of or the first day of the turn of a season, I reset and reimagine with either a winter, summer, autumn or spring mood board. I first started this last year and it’s become one of my favourite rituals.
I research the fruit and vegetables in peak season and pin aesthetic images to inspire healthy eating. With some vision-boarding of sorts too, I also pin select goals to each seasonal board. These might be as simple as the seasonal meals I want to cook, or hobbies I want to do more of.
This approach also links to the 12-Week Year, popularised by Brian P Morgan and Michael Lennington. Where your ‘year’ is not 12 months, but 12 weeks - heightening the motivation you feel during the time.
4. Reinvent your personal brand
Whether it’s evolving your visual brand, verbal brand or sense of style, use Pinterest to explore ideas for weeks or even months on end. It’s the easy way to elevate your creativity for quality outcomes.
Here are some of the ways you might use Pinterest for a personal brand perspective:
Create a typography board or sub-board
Create boards to explore colour palettes ideas
Pin words that reflect your desired tone of voice or verbal brand
Make a mindset board with a focus on motivating words
Start a board to play with your personal style (and repin these ideas to your relevant seasonal boards)
Embody the personal brand you want to represent across hobbies boards
View all your boards as a whole, interests and all, to see what this reflects for your personal brand
Move into 2026 with intention
Pinterest isn’t just a place to scroll mindlessly. It’s a place to be inspired, plan and organise. When used well, it’s an extension of your creativity and clarity. A ‘second brain’ to capture the ideas that spark something for today, this season or your future self. Leverage Pinterest to build the personal brand and life of your dreams. It’s where your vision meets visualisation. Design and document the life you want to create.