Whoever Tells the Best Story Wins is a permission slip to make business personal. Using storythinking to, not replace, but complement objective thinking in business.

Do this before you go any further with your personal brand.

Kay and Shipman help crack the code for the mysteries of confidence. The illusive trait that’s even more important than your competence.

Whatever your ‘art’, read Real Artists Don’t Starve. Goins earnestly reminds you to value yourself, so you can keep yourself in business.

Before you set any short-term personal brand goals, try these creative techniques. And orientate yourself for success.

Four easy ways to curate the look and feel of your personal brand

Luhn reminds you that you were born to tell stories. And with simple formulas, you can relearn the craft your childhood self once mastered.

Contrary to popular belief, personal branding is not about being the loudest voice.

Reinventing You is for anyone who has ever started over. And for anyone who hasn’t, so you’re prepared when that day comes.

Not sure where to start with storytelling for your personal brand? Then, try these five simple steps.

McCormack’s What They Don’t Teach You At Harvard Business School is the manual freshly-minted MBAs need to read.

Every story has them. But more importantly, which one do you play most in your personal brand storytelling?

The Hero on a Mission characters are so clear you’ll see them everywhere. Most importantly in yourself. It will transform your perception of your story.

Four simple tips to help you get started.