This is your go-to guide for better storytelling in business, branding and personal branding. It’s not enough to simply understand the importance of storytelling in business. You have to build your storytelling skills. And learn how to tell better stories. Develop your brand stories intentionally with your audience in mind. This is more than just your origin and founder stories. Integrate storytelling in your day-to-day business communication and content creation. To help you tell better stories for your business and personal brand, this episode I’m talking:

• 0:00 Intro

• 0:51 The science of storytelling in business

• 2:38 Know your origin and founder story

• 4:39 Pick a storytelling type

• 5:52 Follow a storytelling framework

• 8:31 Create a sensory experience

• 9:15 Show, don’t tell

Learn storytelling frameworks and formulas, plus more storytelling tips and types to set your business, personal brand and marketing up for success. So, don’t just start storytelling in business. Tell better stories. What do you think? What are your top tips for storytelling in business and personal branding?