Episode #128. Storytelling formulas and frameworks that sell
Storytelling for Business, Branding & Personal Branding: How to Craft Stories That Sell | Storytelling for business is more than a buzzword. In this episode, I reveal storytelling structure and frameworks for business and personal branding. Captivate your audience, inspire action and convert leads into loyal customers.
Using proven storytelling systems from top storytelling experts, you’ll learn how to:
- Build your brand with storytelling
- Donald Miller’s Building a StoryBrand teaches how to position your audience as the hero and yourself as the guide, creating a clear plan that drives engagement and sales.
- Create authentic stories that connect
- Annette Simmons’ Whoever Tells the Best Story Wins shares six types of stories and four authenticity-driven approaches to build trust, authority, and influence.
- Structure compelling narratives for impact.
- Pixar storyteller, Matthew Luhn’s The Best Story Wins, provides a storytelling framework and story spine, helping you craft narratives that inspire transformation and resonate with your audience.
Stop relying on facts, figures, or generic sales messages. Instead, use storytelling frameworks for your business, branding and personal branding to shift from pushing products to inspiring your audience, from delivering information to creating transformation. Tune in to learn how to tell stories that sell, persuade, and inspire.