Following the masses makes you replaceable. Getting specific is what makes you inimitable. It builds a moat around your personal brand’s competitive edge.

While not as glamourised as ‘movie stars’, are TV stars the secret to lasting personal brand impact?

In personal branding, every impression counts, so don’t leave a bad one.

These are easy to miss, but just as easy to avoid.

Start taking one of your most important financial opportunities seriously - the asset of You.

Stop trying to be everything to everyone. And start attracting your people for your personal brand. No good brand is created for everyone.

Come behind the scenes with me. See how I build personal brand consistency with these ‘happiness habits’.

Where’s the waste in your personal brand hiding?

Your About Me is prime real estate for your personal brand. Invest in what’s most important to make it shine for your audience.

Six lessons in personal branding from the late Her Majesty the Queen.

Clearly defined and repeated messages differentiate your personal brand in a noisy world.

10 tips to help make reading a consistent habit that builds your personal brand. This is how I went from “not a reader” to reading 60 books a year.

You are whom you spend your time with. Your personal brand becomes the expectations of those you surround yourself with. Choose your company - for the company of You - wisely.

A personal brand is more about others than it is about yourself. Mentors help you look outside yourself. But, how do you find them?